LACMA Sponsorship Question

Yesterday on LACMA's forum about their film program, a member asked this question about sponsorship:

Member: "I know this is a very difficult economy but have there been discussions about finding any Corp. sponsors or partnerships or asking patrons and the community of the film capitol of the world to keep this program going?"

I just love this question and I've been waiting for LACMA's answer. Here it is:

LACMA: "Hi Eric -- We have tried on a number of occasions to find sponsorship for the film program. Unfortunately, in our experience, the only parts of the program that have interested sponsors are sneak peeks/previews of new films where one of the principals (director, actor, writer) is present, and those screenings tend to come together at the last minute. This typically does not allow us enough time to solicit a sponsor or to provide a sponsor the recognition that is required in these sorts of deals."

Very interesting response. I understand that this is a brief answer to a simple question but I wonder if they've packaged the entire film program as a long-term sponsorship. I'm sure they have.

Either way, I'm going to put together a case for sponsoring the film program (in case they read this blog). Expect to see something in the next day or so.