The role that the CMO plays for the CEO according to William "Bill" Pearce, Senior Vice-president and Chief Marketing Officer of Del Monte’s:
Make sure you are the:
champion of the brand
voice of the consumer
driver of growth
Shhewww!
About Me
- Stacy Dieter
- This is my personal blog where I share opinions and insights that are my own. I've been in the business development/marketing industry for 16 years. My passion is around strategic corporate partnerships. I've worked with clients such as eBay, IBM, HUGO BOSS, UBS, Microsoft, Kimberly-Clark, Pfizer, Alcoa, Deutsche Bank, Universal Pictures, Bobbi Brown, JC Penney, Nestle, Keurig and Sony. My goal is to bring innovation to corporate partnerships.
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