Wednesday, July 28, 2010

HBR: Welcome to the Experience Economy, 1998

I picked up the July-August 1998 issue of Harvard Business Review at the local Goodwill this weekend and read a great article written by B. Joseph Pine II and James H. Gilmore, cofounders of Strategic Horizons LLP.

There are some very insightful nuggets that may be useful to those who work in museums and the arts, especially the piece on staging experiences that sell.

No comments: