Tuesday, April 27, 2010

Bing Sponsorship

WNBA team, the Seattle Storm landed a sponsorship deal with Bing. According to the Seattle Times, "The Bing logo will replace "Storm" and "Seattle" on home and away jerseys and warmup shirts. The multiyear deal is worth at least $1 million annually, according to Storm CEO Karen Bryant. It will include KeyArena advertising; joint promotions through Bing maps, video and visual search; integration between Bing and Storm scavenger hunt; and sponsorship of the Junior Storm Initiative community program."

To learn more about the Jr. Storm Initiative, go here.

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